Business Automation
Lead capture • Follow-ups • Booking • CRM workflows
Technology · Software · Automation
Ricks
We build software and automation that eliminates repetitive work. From customer follow-ups and booking workflows to custom business software and AI-powered tools, Ricks Automation turns manual processes into systems that run automatically.
- Save Time
- Increase Profits
- Automate Tasks
- Focus on Growth
- Work From Anywhere
Services and products
What we're building
Ricks Automation is both a services company and a technology builder — we deliver systems for clients and develop our own software.
Custom Software
Internal tools • Client portals • Business applications
RIGHT NOW
A consumer discovery app designed around one question: What do you need right now? Find options for fun, food, jobs, extra money, reset time and family activities.
Currently preparing for launch.
Coming Soon
Automotive Technology
A technician-focused diagnostic workflow platform we are building in-house. Independent product — not affiliated with or endorsed by any vehicle manufacturer.
In development
Our services
Automation built around your business
The systems that capture leads, follow up, book the work and report the numbers — running without you.
CRM & Lead Management
Every lead captured, scored and routed — no more leads lost in a phone or an inbox.
Email & SMS Automation
Instant replies, nurture sequences and reminders that run whether you're working or not.
Workflow Automation
Multi-step business processes handled end to end, with rules, approvals and handoffs.
Appointment Booking
Self-serve scheduling with confirmations, reminders and zero double-bookings.
Custom Dashboards
One screen that shows revenue, pipeline and operations in real time.
AI Integrations
AI assistants and agents wired into your real systems, doing real work.
Automation capabilities
Systems that answer, follow up and book
Included capabilities we configure inside your automation build — no separate packages, no extra sign-ups.
Missed Call Rescue
Automatically responds to missed calls, captures the lead, and helps move the customer toward a callback or booking.
Lead Follow-Up
Automatically follows up with new inquiries by text and email so leads do not get forgotten.
Booking Automation
Lets customers book appointments and receive confirmations and reminders automatically.
Review Automation
Automatically asks completed customers for legitimate reviews using your review link.
Customer Reactivation
Re-engages past customers with service reminders, offers and booking links.
Website Lead Capture
Captures website visitors through forms and CTAs, routing every lead into your follow-up workflow.
Beyond automation
A full technology partner
Custom app development, programming, websites, AI systems, integrations and bespoke software — one team, one standard of engineering.
Custom App Development
Web and mobile applications built end to end — from product thinking to a shipped, maintainable product.
- iOS-ready responsive apps
- Dashboards & portals
- Realtime data & auth
Programming & Custom Software
Bespoke software for the parts of your business no off-the-shelf tool handles properly.
- Internal tools
- Data pipelines & reporting
- Legacy system rebuilds
Websites & Web Platforms
High-performance marketing sites and platforms engineered for speed, SEO and conversion.
- Landing & brand sites
- E-commerce & booking
- Core Web Vitals tuned
AI Systems
Practical AI that does real work: assistants, document processing, routing and decision support.
- AI assistants & agents
- Document & voice intake
- Model-backed workflows
Business Automation
Replace manual steps with reliable workflows so your team spends time on revenue, not admin.
- Lead & dispatch flows
- Notifications & follow-up
- Ops & back-office automation
Integrations
Connect the tools you already pay for so data moves once, correctly, without copy-paste.
- CRM, billing & payments
- APIs & webhooks
- Sync & migration
Why Ricks Automation
Why businesses choose us
Custom Solutions Built for Your Business
Nothing off the shelf. Systems designed around how your business actually operates.
Reliable & Secure Automations
Monitored, tested and hardened — automations you can trust with revenue-critical work.
Fast Setup & Support
Quick responses, real solutions. We get you live fast and stay reachable after launch.
Scalable Systems That Grow With You
Architecture that handles ten clients or ten thousand without a rebuild.
How we work
A build process you can follow
No black boxes. You see scope, progress and working software at every stage.
Discover
We map your goals, workflows and constraints, then define what success actually looks like in numbers.
Architect
You get a clear scope: system design, stack decisions, milestones, timeline and a fixed price.
Build
We ship in short cycles with working previews, so you see and steer real software every week.
Launch
Testing, migration, training and a controlled rollout — with your team confident on day one.
Scale
Ongoing support, monitoring and iteration as usage grows and new opportunities appear.
Selected work
Products we've built, systems we run
Including our own software products — proof we ship and operate real platforms, not just deliverables.
Product by Ricks Automation
RIGHT NOW
An on-demand service platform connecting customers with providers in real time — built, launched and maintained in-house.
- Realtime request and dispatch flow
- Mobile-first experience for field use
- Built and operated as our own product
Client solution
Field Operations Suite
A scheduling, job-tracking and invoicing system that replaced spreadsheets and phone-tag for a growing service company.
- Job lifecycle tracking
- Automated customer updates
- Owner reporting dashboard
Client solution
AI Intake Assistant
An AI front door that captures enquiries around the clock, qualifies them, and hands clean, structured leads to the sales team.
- 24/7 capture & qualification
- CRM handoff
- Instant follow-up messaging
Quick responses. Real solutions.
Let's automate your success
Tell us what's slowing your business down. We'll map the fastest path to a working system — with a clear scope, timeline and price.
Automation that works. Results that matter.